MDF isn’t new, the level of underspend is

A couple of weeks ago, I wrote about the subject of market development funds (MDF) and confessed that I was old enough to remember when MDF was introduced (although my memory does not extend to recalling the exact date of inception). What I can remember is that there was a degree of opposition from channel [&hellip The post MDF isn’t new, the level of underspend is appeared first on TechCentral.ie.